With hybrid workflows that are able to apply the advantages of both cloud and on-premise platforms, media companies will be able to maximise the capability of storage, writes Nick Pearce-Tomenius is Sales and Marketing Director at Object Matrix.
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David Spencer of FreeWheel predicts shifts towards de-siloing which will allow marketers to buy inventory in a simplified manner, among other predictions for 2019. We invite your predictions for 2019.
Intelligent Prompting monitors can be identified on the IP network and controlled both locally and remotely by a single operator from a centralized location. The operator can access multiple prompters and determine instantly whether each is functioning correctly.
While still a young segment in the Middle East, with revenues of around $3bn in 2017 (Statistica), all indicators point to significant market potential for esports in the region, writes Chris Merrill, Director of Product Marketing at Grass Valley.
Broadcasters and service providers can dramatically speed up the time to market for new services, lower their media processing and delivery costs, and deliver better video quality on every screen using SaaS, writes Olivier Karra of Harmonic.
Neural networks allow the identification of the most important variables related to churn and [are] doing a very good job in pattern detection, writes Marc Valdivia at NPAW (Nice People At Work).
AI search will monetise archives in new ways and AI data management will move data and data processing algorithms to where they need to be, writes Jon Morgan of Object Matrix.
When it is prioritised by rights holders and television platforms, content theft can be stopped with subscriber watermarking and global channel monitoring, writes Neil Sharpe, Director of Product Marketing at Friend MTS.
Mocha VR is the latest iteration of the Mocha family of products. Does it tick all the right boxes? Post-production expert Alistair Rankine finds out.
Dubai-based filmmaker Arith Sudhakaran puts the Sennheiser AMBEO headset through its paces.
From full-frame to anamorphic and vintage looks, cinematographers have the widest choice in format, equipment and lens to tell a story, writes Les Zellan of Cooke Optics. In the early part of this year, there was a flurry of digital camera and lens launches for ‘full-frame’ or ‘large format’. Two years ago, the big buzz was ‘anamorphic’. As with most aspects of the media and entertainment technology industry, there is constant change and evolution in acquisition technology; partly because...
With AI, recommendations are more intelligent, search functions are more specific and user retention is at an all-time high, writes Peter Chave, Principal Architect at Akamai.
With a bottom-up approach, beginning with the end user and working up to the headend, the media industry can reduce abandonment, increase engagement, improve repeat viewership and protect brands, writes Ted Korte of Qligent.
For on-the-move reporting or television production, or both, Tim Orr, DoP at Dubai-based Nomad Productions, offers his verdict on the Sony Z90V 4K HDR camcorder.
Consumers may find themselves with an unnecessary dilemma over which HDR-format TV to purchase and manufacturers need to work hard to educate consumers writes Anthony Smith-Chaigneau, Senior Product Marketing Director at Nagra.
Kieran Kunhya, MD at Open Broadcast Systems predicts a more concerted move to IP studios, enabling broadcasters to properly maximise the benefits of IP. However, this will not be without challenges.
Ron Downey, CEO at Massive, identifies the stand-out OTT trends in the market and urges operators to deliver a tailored experience to the end user.
With more than 100 series created for Ramadan this year, there is a rise in drama for GCC audiences, possibly related to KSA's recent media reforms. A table, based on mena.tv research, shows the top marketed dramas this season, and the channels that have acquired the broadcast rights.
New artificial intelligence capabilities will dig deeper into the decision-making realm freeing the industry to create engaging content, writes Glodina Lostanlen of Imagine Communications. The media industry has traditionally been technology-driven. We still see this. Recently the talk has all been around IP connectivity. In truth, this is not a goal; it is not a technology that is interesting and important in itself. It is an enabler — it allows us to achieve exciting new things. It looks like...
The true end goal of the transition to IP in broadcast is to gain the flexibility, efficiency and cost savings that the larger IT industry can provide, writes Will Waters of NewTek.