Sebastien Verlaine, Marketing & Communications Manager at EVS discusses their increased focus on Esports for the Middle East market and reveals their product showcase for CABSAT.
How important is the MENA market for you?
This is an important market for EVS because it’s home to many content producers who adopt the latest technologies and think differently about how they create media. It also serves as a good link between Europe and Asia and we’ve put a lot of resources into making sure we have the right local sales, technical and after-sales support for customers in the region.
What is your main objective at CABSAT?
CABSAT’s importance is reflected in its representation of the local market. It’s the most important show in the MENA region and gives us a good chance to speak to customers as well as provide hands-on demonstrations of our technology to potential users who don’t travel to other international shows or exhibitions.
What solution would you like to highlight at CABSAT?
At CABSAT, EVS will be showcasing its lineup of live production solutions including the XT-VIA live production server and the software-defined Dyvi switcher. Visitors to the stand will also be able to see demonstrations of the Xeebra multi-angle review system, X-ONE single-user production system and SCORE series of IP networking tools.
The XT-VIA represents the most significant update yet to EVS’ industry-leading range of servers and provides users with the fastest, most reliable replay workflow. It allows them to easily execute productions in any format or resolution, from HD to UHD-8K as well as HDR.
Also on the stand will be Dyvi, EVS’ live production switcher that uses a software-based infrastructure to provide flexibility and enhanced creative opportunities to live content producers, sports teams and venue operators all over the world.
The Xeebra system will also be on display, showing visitors how multiple sports federations including the United Arab Emirates league and Spain’s La Liga can enhance officiating through the review of 16 in-sync camera feeds. It can also be used to monitor player positions on a football field with Xeebra’s AI-powered offside line. X-ONE will also be displayed, presenting a way to make smaller productions more viable for content distributors because a single operator can cut together a live programme, create replays, mix audio and add broadcast-quality graphics from a single, easy to use interface.
Throughout the show, visitors to the EVS stand will be able to see how these – as well as other EVS solutions – can be used to create the highest-quality programming for esports tournaments. A booming market and increased focus for EVS, esports event producers are using traditional live production technology to produce engaging content in an innovative way.
Stand: Stand: Hall 2, E2-20