News TV/Radio Deals

Al Dafrah TV upgrades to HD with du

du and Al Dafrah executives at the signing at GITEX

UAE-based integrated telecommunications service provider – du, has announced during the ongoing GITEX, that its existing customer, Al Dafrah TV, has opted to upgrade its services from SD (Standard Definition) to HD (High Definition).

“At du, we are resolved to support the future of television and we strive to provide our customers with cutting edge technology. Our partnership with Al Dafrah TV will see the channel and its viewers enjoy superior content and playout services in HD,” said Fahad AlHassawi, Chief Commercial Officer, du.

Commenting on the upgrade, Mohammad Al Mazroui,  Chief Executive Officer, Al Dafrah Group stated:  “We are impressed with the high level of technical capability and service delivery standards of du, and they were a natural choice when we decided to upgrade to HD to meet our evolving needs.”

Through its teleports, du provides broadcasting solutions to more than 170 television stations. du’s services include satellite, playout, video fibre connectivity and OTT video.