E-Vision, a fully owned subsidiary of Etisalat, has entered a strategic partnership with OSN, to obtain rights to broadcast ICC Cricket World Cup 2019 on eLife TV in the UAE.
Under this partnership, E-Vision will offer Etisalat’s eLife customers a content library from around the globe and the biggest sports events live.
Starting from 30th May 2019, eLife will be offering two additional channels from OSN, dedicated to the ICC Cricket World Cup 2019. It will cost AED199 (one-time charge) from 30th May-14th July. Matches can be watched on channel 790 and 791 directly.
Commenting on the exclusive agreement, Humaid Sahoo Al Suwaidi, E-Vision’s CEO, said: “We are delighted to enter into a strategic partnership with OSN, which reiterates E-Vision’s position to acquire world-class entertainment. As a pioneer and trusted content aggregator in the region, E-Vision is constantly striving to bring the most comprehensive turn-key solutions for content aggregation and content management for IPTV platforms and multi-screens (OTT).”
Commenting on the agreement, OSN’s CEO, Patrick Tillieux added: “Our partnership with E-Vision will bring the 12th edition of the ICC Cricket World Cup to more cricket enthusiasts across the United Arab Emirates. We are providing E-Vision with our 2 dedicated channels – OSN Cric XTRA 1 and OSN Cric Xtra 2 – bringing fans live and exclusive coverage of every game. Making these channels available through E-Vision mirrors our commitment to provide customers with more value and unmatched TV experience and enables us to make great content available to more and more customers across the region, and that’s a goal we will always thrive to deliver on.”