News TV/Radio Deals

E-Vision launches ‘Spirit of the Union’ Channel 47

E-Vision, a fully owned subsidiary of Etisalat, has launched ‘Spirit of the Union’ channel 47 on eLife to commemorate the 47th National Day.

‘Spirit of the Union’ channel aims to highlight the UAE’s past and its culture and traditions. The channel’s content is designed to broadcast rare footage and programmes that demonstrate the UAE’s progress since 1971 as well as to pay tribute to the country’s rulers and their leadership.

Commenting on the launch, Humaid Sahoo, CEO, E-Vision, said: “E-vision has created since 2011 a dedicated channel ‘Spirit of the Union’, which is transmitted free to all eLife subscribers. This initiative is in line with our commitment to highlight the wonderful achievements of this nation, pay tribute to the nation’s founding father, the late Sheikh Zayed’s remarkable legacy and our Rulers, and inculcate a spirit of patriotism and unity among the younger generations.”

The featured shows being screened daily until 31st December include old and new documentaries, interviews with UAE prominent figures, poetry, patriotic songs, special programmes from various emirates, tourism videos and National Day celebrations across the UAE, in addition to special replays of best moments of the official 47th National Day celebration held in Zayed Sports City.

The entities that have provided content to the channel are the UAE Armed Forces, National Archives in Abu Dhabi, Watani Al Emarat Foundation, Dubai Media Office, Emirates News Agency, Sharjah TV, Abu Dhabi TV and CNN, among others.