Insight TV is announcing the launch of its linear HD channel in the Middle East on Intigral’s new OTT streaming service, Jawwy TV. The deal was managed by SAWA Rights Management (SRM), a content provider and producer and channel distribution partner for Insight TV in the region. SRM offers a rich line-up of broadcast TV channels and third-party titles to platforms throughout the MENA. This is the first time that viewers in the region will have access to Insight TV’s full line up of authentic and topical content, 24/7 on Jawwy TV.
Subscribers will now be able to watch Insight HD TV via the Jawwy set-top box or the Jawwy TV app starting this April. Shows include Morbidelli Rising, THRU, Travel with a Goat, Story of Masters and many more.
Speaking about the partnership, Graeme Stanley, COO, Insight TV said: “We’re delighted to make this double whammy announcement. The launch of Insight TV in the MENA region and our new, non-exclusive distribution partnership with SRM will enable us to reach more viewers who are hungry for our adrenaline-fuelled content featuring action heroes, content creators, trending communities and inspirational topics.”
Ali Ajouz, CEO, SRM added: “Insight TV is an exciting prospect for viewers across the MENA region as its content is totally unique and compelling. We’re looking forward to working on future projects and making future announcements over the coming months.”