AV News

Middle Atlantic expands service and sales support in EMEA

Middle Atlantic Products, a brand of Legrand | AV, plans to expand its global sales and support infrastructure by offering additional service and inventory in EMEA. The expansion will help customers reduce lead times, offer local sales representation and support. Customers can also purchase from any of the brands within the portfolio with a single purchase order and receive it in one shipment.

Talking about bolstering their customer service efforts, Steve Durkee, Senior Vice President and General Manager for Legrand | AV’s commercial division, said: “As our customers’ businesses grow and expand globally, it becomes even more important to go global as well. We realize it’s challenging to create cohesive, consistent AV installations with the same products and services all while trying to finish on time if they aren’t available regionally. By expanding Middle Atlantic’s sales and support structure, we’re able to complement and support this growth, enabling our customers to create amazing AV experiences.”

Middle Atlantic will now be available alongside the other Legrand | AV brands in EMEA including Chief, Projecta, Da-Lite, and Vaddio with a larger sales and support organisation and local inventory. This team will offer regional design assistance and technical support to ensure integrator and distribution partners have the tools they need.