Clear-Com has given certification to Dubai-based distributor NMK Electronics Ent. for completing an extensive series of intercom product and service training.
In 2009, NMK joined Clear-Com’s global network of over 1,000 channel partners. Since then, NMK has received extensive sales and technical training on Clear-Com’s comprehensive portfolio of intercom products. The company has also undergone factory service training in Germany to extend its value-add to clients in Dubai. As a result, NMK’s intercom customers now experience a much faster service and support turnaround, as well as optimal recommendations for their communications needs.
“We do our best to offer not only products to our customers, but also solutions,” explains Moswain Antao, Head of Marketing for NMK. “This includes customer service before, during, and after the transaction. Whether it is providing a unit to demo, an emergency loaner unit, or providing technical support—keeping the customer happy is our end goal.”
NMK pre-sales support includes supplying demo systems and system diagrams, and helping clients build bills of quantities (BOQ). They make sure ample products are in stock to meet unexpected market demands—which NMK admits is “the norm” in the live performance and marine markets. The post-sales support includes responding to local service requests to ensure faster turnaround for its customers.
Additionally, NMK hosts educational seminars as well as one-on-one orientations with clients. The small-group seminars include hands-on technical training and application-based learning. Customers are also invited to discuss their own projects.
“At Clear-Com we understand that our end-users prefer to deal with local experts who speak their language, understand their culture and business environment, and can support their deadlines,” says Karlie Miles, Clear-Com Director of EMEA & South Asia Pacific Sales.
Miles continues, “NMK’s certification recognises the company’s superior service and deep technical knowledge, as well as a better overall experience for its clients. Customers in the Middle East can rest assured they have a well-informed, experienced team in their locale to provide support when they need it.”