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Sharjah Broadcasting Authority orders NOA mediARC System

Sharjah Broadcasting Authority (SBA, formerly known as Sharjah Media Corporation), a government organisation dedicated to developing the media industry in the Emirate of Sharjah in the United Arab Emirates, has ordered a second Archive Asset Management (AAM) mediARC system from AV digitising and archiving specialist NOA GmbH.

SMB realised its first mediARC in Q2 2017 for the digitisation and management of its entire legacy video archive consisting of 140,000 hours of Betacam, DigiBeta, U-matic, One Inch, and MiniDV tapes to SBA’s enterprise datacentre.

In March 2019, the media house purchased a second mediARC system as part of its disaster recovery plan to ensure the preservation of its archive now and in the future in a distant location. Consisting of several mediARC GUIs alongside NOA applications mediARC ProcessorHost, MediaButler, StorageConnector, DBScripter and FileManager, the additional system is an identical copy of the original mediARC installation and will allow SBA to duplicate — and access — all data, even if the central archive is unavailable. SBA is the first in the region to apply the method of keeping three copies of documents in two separate locations that are accessible at all times within the context of an Archive Asset Management system.

Speaking about the deployment, Aisha Alzaaref, Director of Broadcast IT at SBA, said: “Our patrimony is simply too important, to have it stored in only one location. That’s why we decided to apply this innovative approach to having it accessible as a complete replica with reliable availability. This is crucial for the long-term preservation of our archive.”

Jean-Christophe Kummer, managing partner of NOA, added: “This concept is quite unique for a legacy archive in the region. SBA will benefit from having a full duplication of its repertoire constantly available at two sites. The setup will also permit future born digital material to be collected in one central repository, which is duplicated in two sites.”