Irdeto has announced that it has expanded its long-term security partnership with Tata Sky, an India-based content distribution platform providing satellite pay TV services.
Tata Sky will implement Irdeto Cloaked CA and Middleware to deliver an improved customer experience while ensuring that its content remains secure, the release states. In addition, Tata Sky recently selected Irdeto to enhance its end-to-end solution for OTT services. Irdeto’s OTT solutions simplify the operations and workflow of supporting multiple digital rights management (DRM) systems.
“At Tata Sky, we are committed to providing our customers with the most innovative video services across satellite and online platforms in India,” said Harit Nagpal, MD & CEO, Tata Sky. “To provide consumers with greater choice and convenience, we need a security partner that gives us the freedom to innovate without fear. In Irdeto, we are working with a strong security partner with a forward-looking approach and future-proof solutions. This enables us to continue innovating our solutions and services while giving us the peace of mind that our content is secure.”
Commenting on the partnership, Doug Lowther, CEO, Irdeto, said: “We are honoured to be selected by Tata Sky as their long-term security partner for Conditional Access and Middleware. This deal further reinforces Irdeto’s commitment to the dynamic and fast-growing media market in India and we are excited to continue working with Tata Sky to help them meet their business goals.”