The Mediapro Group has announced the launch of The Mediapro Studio and a €200M investment into its international expansion and original content output. The European audio-visual company will create, produce and distribute 34 series in Spanish and English, to further cement its reputation in content creation. The group is evolving in its role as the benchmark content producer in Spain, growing into an active protagonist on the international stage by driving productions designed for the global market.
Headquartered in Barcelona, The Mediapro Studio has 10 creative offices around the world. After more than 20 years of producing content and making decisive contributions to the international success of Spanish fiction productions, the Mediapro Group is now acting as representative and the driving force behind projects designed for all markets and operators. The Mediapro Studio’s structure encompasses development, creation, production, audiovisual services, artistic direction and distribution.
In addition, The Mediapro Studio is also involved in funding new projects. This entails a paradigm shift for traditional production models in Spain, by creating a global brand that will enable the Group to create large franchises, fund projects and control distribution and intellectual property rights in association with major international partners.
The Mediapro Studio shares production credits with HBO, Netflix, Amazon, FOX, Turner, Disney, Yle, Sony, Vice, DirecTV, Hulu, Viacom, TF1, Televisa, Univisión, Movistar, TVE, A3Media, Mediaset España and Globo Internacional. Its creative teams are working on developing 200 projects in Spain, the United States, Great Britain, Colombia, Argentina, Chile, Portugal and the Middle East. The Mediapro Studio also produces over 5,000 hours of entertainment programmes, with original formats like El intermedio, Zapeando and El conquistador del fin del mundo, or worldwide franchises like Ninja Warriors.
Speaking about the launch, Jaume Roures, Managing Partner of The Mediapro Group explained: “The time has come to move beyond our role as a production company and to become a Studio. For 25 years, we have produced hundreds of high-quality projects all around the world, with the ability to develop global content, all the way from concept through broadcasting, including executive production and artistic direction. Because of this, we feel we are ready to go one step further and create unique content.”
Tatxo Benet, Group Managing Partner added: “We want to be a global company, a key player in the international content industry, strengthening our presence around the world as a part of our growth. We are very excited about this step, which will enable us to increase our audience and production capacity.”
Javier Méndez Zori, Javier Pons and Laura Fernández Espeso will oversee the Studio’s productions in all its territories to drive creation, production, funding and content distribution, also reinforcing its presence in the USA through its New York office which opened three years ago.