Products

Sony unveils new live production system cameras at IBC 2018

At IBC 2018, Sony has unveiled four new live production system cameras, expanding the Sony HDC family. The next generation of system cameras (HDC-P50, HDC-3500) feature what the company claims is the world’s first1 2/3-inch 4K global shutter three CMOS sensor system, and the newly developed HD HDR optical block (HDC-3100/HDC-3170). The new cameras offer content creators flexibility and reliability, in addition to the premium 4K/HD HDR picture quality.

The new family of system cameras are the HDC-P50 Point of View (POV) system camera, the portable system camera HDC-3500, as well as the Fibre and Triax system cameras HDC-3100 and HDC-3170. Additionally, Sony has introduced a new Triax Camera Control Unit (CCU), the HDCU-3170, which inherits all the capabilities of the HDCU-3100 launched earlier this year.

Commenting on the new products, Takuma Wada, Head of Content Creation Solutions Marketing, Professional Solutions Company (PSAP), Sony Corporation of Hong Kong Limited, said: “With the launch of our new family of live system cameras, we are providing superb image quality through the new optical system, high mobility by new POV camera and efficient operation with rich selection of options at the same time to further sustain mainstream HD and 4K live production. Based on customer feedback, we have strengthened our HDC range for HD, 4K and HDR production at multiple production price points, and with choices of infrastructure. We also have in mind our wider customer audience, and ensure full backward compatibility with previous generations, while bringing new capabilities, such as IP transmission technology, SMPTE ST2110, 4K and HDR, to their toolsets for content creation and more efficient infrastructure.”

All HDC-3000 series will be available from October 2018, while the HDC-P50 POV system camera will be available from February 2019.