10TX played a crucial role by offering essential pre-production and distribution design services, in addition to providing onsite support for the global distribution of this event.
10TX, a major player in live event signal delivery, has announced its management of signal delivery for the inaugural event of the PFL MENA series, hosted in the Middle East. The event premiered live from Riyadh on May 10, airing on MBC Action and Shahid, alongside various other networks worldwide.
The season opener unfolded at The Green Halls in Riyadh, the capital city of Saudi Arabia, featuring a bout with Hattan Alsaif, the first female Saudi-born fighter to sign with the PFL. 10TX played a pivotal role in the event’s success by providing crucial pre-production and distribution design services, coupled with on-site support to ensure the global distribution of this monumental occasion. Utilising multiple modes of delivery, including satellite, fiber, and IP routings, 10TX ensured seamless transmission worldwide. Additionally, the company facilitated the transmission of the programme back to its Broadcast Operations Centres in Vegas and Toronto for monitoring and creating various digital formats for event distribution.
Keith Valeri, CEO of 10TX, said: “Mixed Martial Arts (MMA) is experiencing tremendous growth in popularity, so it’s more important than ever to be able to reach new audiences all over the world. 10TX is thrilled to partner with PFL to make sure that viewers have the opportunity to experience the incredible new talent that PFL MENA showcases.”
PFL MENA: Riyadh marks the first instalment of the four-event sport-season format featuring the region’s top fighters. 10TX is set to provide distribution design services for all four PFL MENA Season events, which will be live on MBC Action and Shahid, the Arabic streaming platform in MENA, ensuring accessibility to fans across the region.