Afrcia’s Kwesé TV opts for EBS

EPG data provider EBS has added Econet Media’s Kwesé TV platform to its portfolio.

Kwesé TV launched 50+ channels in Ghana, Rwanda and Zambia this January with an array of entertainment, news and sports.

Owned by Econet Media and part of the broader Econet Group, Kwesé TV’s multiplatform offering enables viewers to access content across linear, mobile and digital platforms via multiple devices as well as on both paid and free-to-air services across Africa.

The partnership with EBS enables Kwesé TV to deliver metadata and images for every programme via EBS’ EPG and metadata management application, Pawa.

“Our objective is to give our audiences access to premium and accurate programming,” said Joseph Hundah, CEO Econet Media.

“We are, therefore, pleased to partner with a service provider like EBS who has a similar focus. Following the launch of Kwesé in Ghana, Rwanda and Zambia, as well as the staggered approach that will be rolled out in the rest of the continent, we are looking forward to providing our viewers with a world-class viewing experience.”

Keith Bedford, EBS’ Managing Director added: “EBS has been working very closely with Kwesé over the past few months to ensure the EPG was not only delivered on time for launch, but that it was accurate, comprehensive and appealing to the viewer. We are happy that Kwesé chose EBS to be their metadata service provider and look forward to a long and successful partnership. Kwesé TV recognises the fragmenting way in which viewers consume content. The necessity to be able to locate content quickly and easily across varied devices and media is paramount and in order to do this it is vitally important that channels deliver accurate metadata, on time.”