Al Sabah has transformed its news production and broadcasting workflows by integrating technological solutions such as VSNExplorer, VSN NewsConnect, and VSNLivecom.
Al Sabah, a prominent media organisation from Kuwait, has embarked on a transformative journey to enhance its operations. Collaborating with Butterfly Media, a project consultant and systems integrator, and partnering with VSN, a provider of media and entertainment technology solutions, Al Sabah aimed to transform its news production and broadcasting efficiency.
Al Sabah has collaborated with VSN for this project to streamline their news production and broadcasting operations effectively. VSN’s proposal aligned with Al Sabah’s requirements, centring around their VSNExplorer system with the PAM module for news production and MAM capabilities for media and workflow management.
The integration of VSNExplorer with Octopus Newsroom through VSN NewsConnect is a significant aspect of this collaboration. VSN NewsConnect’s HTML5 plugin seamlessly embeds VSNExplorer within Octopus Newsroom, providing journalists with a unified interface. This integration grants them access to all necessary elements like text, video, and graphics, facilitating efficient news story creation and direct publishing to social media platforms.
VSNLivecom and VSNOneTV play a crucial role in enhancing studio playout automation and MCR automation for Al Sabah. These systems have been instrumental in streamlining studio and MCR operations. VSNLivecom, the studio playout automation system, works seamlessly with NRCS and NewsConnect, enabling comprehensive studio rundown management, including graphics control. Meanwhile, VSNOneTV, the integrated playout system with MCR configuration and integrated CG, ensures smooth automation across both areas, enhancing operational efficiency.
The integration of VSN’s ingest-only solution with VSNExplorer allows for efficient ingest workflows, significantly reducing the time and effort required to manage media assets. Moreover, it ensures integration within the existing workflows, leading to enhanced operational efficiency.
The compliance recording system provided by VSN also plays a crucial role in ensuring regulatory adherence and operational integrity for Al Sabah. It offers tools for recording and managing broadcast content, ensuring adherence to regulatory standards and reinforcing operational reliability.
Al Sabah expressed excitement about the positive impact of this collaboration on their operations. They are confident that their partnership with VSN and Butterfly Media will continue to drive innovation and excellence in the broadcast industry.