Written by Hani Kadour and Omar Bahabri, the comedy-drama is directed by Abdulelah Alqurashi.
Vox Cinemas, the dedicated cinema arm of Majid Al Futtaim, hosted the Egyptian premiere of Alhamour H.A., the first Saudi movie to be commercially screened in Egyptian cinemas.
The gala ceremony at Vox Cinemas Mall of Egypt was attended by the cast including Khaled Yaslam, Fatima AlBanawi, Fahad Alqahtani, Ali Alsharif, Ismael Alhasan, Khairiah Abulaban, and director Abdulelah Alqurashi. The comedy-drama is being distributed across Saudi Arabia, Egypt, and the GCC by Majid Al Futtaim Distribution and releases in cinemas across Egypt on February 15.
Toni El Massih, Managing Director – Cinemas, Majid Al Futtaim Entertainment, said: “The premiere of Alhamour H.A. marks an important milestone for Saudi’s rapidly developing film industry and demonstrates the great strides that the Kingdom is making towards its aspiration to become a regional production powerhouse. Vox Cinemas is proud to bring homegrown content such as Alhamour H.A. to wider audiences across the region, underpinning our commitment to champion emerging talent and illuminate untold and authentic local stories on the big screen.”
Based on true events that occurred in Jeddah in the early 2000s, Alhamour H.A. revolves around a security guard who amasses a huge fortune through fraud and convinces others to invest their money with him with the promise of a quick profit before things take a turn. The eagerly awaited movie is written by Hani Kadour and Omar Bahabri and is produced by Boulevard Productions. The film’s score was produced by Egyptian multi-award-winning composer Hesham Nazih.
Majid Al Futtaim has been operating a regional film distribution business since 2018. In just over five years, it has established itself as one of the largest film distributors in the MENA region and acts as an independent distributor as well as working with major film studios. In 2022, it enjoyed great success with the movies it distributed including Al Kameen (The Ambush), which cemented its position as the most successful Emirati and Arabic-language movie ever in the UAE, Bergen, the most successful Turkish movie in the Middle East and 3amohom, which enjoyed the biggest box office opening ever for an Arabic movie in Saudi Arabia. Most recently, Majid Al Futtaim Distribution released the box office sensation Pathaan, which broke the record to become the highest-grossing Hindi film ever in Saudi Arabia.
Alhamour H.A. releases in Egypt on February 15 followed by UAE, Kuwait, Qatar, Bahrain, Oman, Jordan, and Iraq on February 16.
