New research from the Arab Advisors Group reveals that FTA satellite TV average ad rates are highest during night time between 21:00 and 22:00 Saudi Arabias time. Peak average advertising rate, of 32 analysed FTA satellite TV channels in the Arab World, reached USD 3,098 for a 30-second TV commercial. The average advertising rate for […]
New research from the Arab Advisors Group reveals that FTA satellite TV average ad rates are highest during night time between 21:00 and 22:00 Saudi Arabias time. Peak average advertising rate, of 32 analysed FTA satellite TV channels in the Arab World, reached USD 3,098 for a 30-second TV commercial. The average advertising rate for a particular time segment represents the mean advertising rate for a standard 30-second TV commercial spot (known as a TVC) in that time segment throughout the week.
A new report, Satellite TV Advertising Rates in the Arab World 2014 released by Arab Advisors Group has 53 detailed exhibits, provides detailed analysis of satellite TV advertising rates across 32 FTA satellite TV channels chosen as a representative sample of the total market.
The choice was also partially based on the survey findings with respect to viewership, where the list includes very popular channels as well as much less popular ones. The categories in which the analysed channels fall under are as follows: children and youth channels, general channels, movies and series channels, music channels, news and current affairs channels, religious channels and sports channels.
