DMI and MBC group confirm support for DIFF

Dubai International Film Festival (DIFF) has announced that Dubai Media Incorporated (DMI), Middle East Broadcasting Centre Group (MBC)  and Swiss luxury watch manufacturer IWC Schaffhausen will support the festival’s 14^th edition, running from December 6 – 13.

The ongoing support from these partnerships plays a crucial role, DIFF spokesperson stated, in allowing the festival to bring an array of films from around the world to the UAE each December, as well as discovering and supporting the next generation of filmmaking talent in the region.

Commenting on the continued support, Ahmed Saeed Al Mansouri, CEO of TV and Radio Division at DMI said:  “DIFF is one of the largest and most prominent film festivals in the region – it serves as a stimulus for the regional film movement and is a key platform for Arab filmmakers to showcase their talent regionally and internationally. DMI’s partnership with the 14^th edition of DIFF is in line with our commitment to support the most prestigious events and festivals in the UAE, alongside our regular coverage of prominent business, lifestyle and celebrity events.”

Fadel Zahreddine, MBC General Director of Brand Management & Digital Businesses, said: “The partnership between MBC Group and DIFF has been growing stronger over the years, as we share a similar passion when it comes to celebrating moviemaking and the industry at large.”

Zahreddine further added: “In this year’s edition of DIFF, MBC promises to accelerate young talent in this field, and specifically students who are hungry to be discovered, nurtured and trained to the next level of moviemaking.”

Abdulhamid Juma, DIFF’s Chairman, commented: “We are extremely honoured to receive the continued commitment of our ‘Supported By’ sponsors for the 14^th festival. These partnerships are intrinsic to the festival’s world-class offering and allow us to continue to support the region’s emerging talent and share their work with a global audience.”