On March 31, 2023, the 16th edition of the Tata IPL will begin, with the final on May 28.
Evision, the media and entertainment arm of e& life, has acquired exclusive broadcast rights across MENA for the Tata Indian Premier League (IPL) 2023, according to a report by Trade Arabia.
The Tata IPL, which will start on March 31, 2023, has 70 league matches across twelve venues over 52 days. The top four teams will compete in the play-offs, with the final taking place on May 28.
In the MENA region, cricket fans will find all the action exclusively on Evision’s fully-owned channel CricLife1, available on eLife, Switch TV, and StarzPlay.
Speaking about broadcast rights, Olivier Bramly, CEO of Evision, said: “The acquisition of the exclusive broadcast and media rights for the Tata IPL 2023 is a significant milestone for Evision. The IPL is one of the most anticipated cricket events of the year, and we are thrilled to offer our viewers the opportunity to experience it exclusively on CricLife1. We are committed to providing the best possible coverage of the event and delivering the best in sports and entertainment from local and international content providers.”
The acquisition reinforces CricLife’s position as the ‘Home of Cricket’ in the UAE and MENA, with a track record of broadcasting high-profile cricket series such as the ICC World Cups, Asia Cup, and most recently, the India series and the PSL. The move expands Evision’s premium sports content and demonstrates the company’s commitment to delivering top-quality sports entertainment.