Iflix offers VOD to Sub-Saharan Africa with Kwese partnership

Video-On-Demand (VOD) service iflix and Econet Media’s African media company Kwese announced a partnership to bring streaming entertainment services to sub-Saharan Africa.

As part of the partnership with Econet Group, iflix Africa will soon make its on-demand service available in Zimbabwe to Econet Wireless mobile subscribers. Iflix Africa will offer consumers throughout the region unlimited access to an extensive range of TV shows, movies and more, including many first-run exclusives. The service will include the best of Hollywood, Nollywood, regional and local programmes, more than 2,000 episodes of children’s content, as well as an extensive collection of locally commissioned African series and movies.

The collaboration will leverage Econet Media’s established market expertise, and iflix Africa will make its video-on-demand service available in Zimbabwe to Econet Wireless mobile subscribers. Other markets targeted for the initial phase of launches include Nigeria, Ghana, Kenya and Tanzania.

Andre de Wet, Regional Head of iflix Africa, said: “This collaboration represents an incredibly momentous step in iflix’s growth story as we launch in Africa with a partner who shares our vision and commitment to deliver an outstanding service and unrivaled experience for our customers. We are very excited about the deal and what it means for our customers and shareholders in the future.”

Joseph Hundah, Econet Media’s President and Group CEO, added: “As a next-generation African media company our aim is to play a central role in the evolution of the media industry on the continent. Critical to this is partnering with best-of-breed companies to bring cutting-edge content and services to Africa. This is a significant addition to our multi-platform content distribution model which delivers the very best content to African viewers.”