Lawo's Moroccan partner LTS Network, based in Casablanca, managed the project.
Rabat-based Maghreb Arabe Presse (MAP), the Moroccan state-owned news agency founded in 1959, has completed its transition to IP with the installation of Lawo broadcast equipment at its radio production studios.
Three radio studios and two TV studios have been upgraded to IP solutions. MAP selected Lawo because its IP audio mixers allow operators to access all audio sources available on the network, especially since MAP has international programmes in Arabic, English, French, Spanish, and Tamazight.
The project was handled by Lawo’s Moroccan partner LTS Network, based in Casablanca. LTS Network had won this project in 2018 and began an in-place upgrade.
Speaking about the upgrade, Hassan Eddahbi, CEO of MAO, said: “The radio architecture comprises two control rooms, two small studios and another large studio that accommodates multiple guests. Lawo’s sophisticated radio AoIP solution enables fast operation and an easy working environment for talent.”
Eddahbi added: “The ruby consoles in both control rooms have proven their effectiveness and audio quality, and their workflow is more intuitive and less involved than competitors’ offerings. The consoles allow you to quickly switch between the different control rooms and choose the desired environments in record time, whether broadcasting live or recording for later use. They also make it possible to host all three studios at the same time during a single broadcast! Working together with the Lawo team, we were able to realise all the customer’s wishes for this project.”
In addition to the Ruby mixing consoles, MAP’s radio studios are fitted with Lawo Power Core DSP mixing engines and I/O nodes. These integrate the studios with adjacent voice booths, called studettes; the setup then interlinks the studios and studettes with MAP’s large Grand Studio with just the push of a button.
He continued: “The project’s requirements were quite challenging. New technical solutions and customer-defined workflows needed to be matched and fully integrated into the overall network. But we knew we could count on our team and the Lawo engineers – and on Lawo’s IP technology. MAP, LTS and Lawo collaborated very closely and we successfully established a future-proof IP infrastructure for our customer.”
Eddahbi noted that MAP’s new installation helps make them future-proof: “Choosing the ‘right’ network is very important these days, not only to serve the needs of the present, but to serve the needs of your audience in the future as well. With Lawo, MAP is well-positioned to meet whatever new challenges the future brings.”
