My-HD and Arabsat create the first destination for Rotana channels to go HD

My-HD, a satellite Pay-TV platform in the MENA region has unveiled a host of High Definition (HD) Rotana Channels, one of the largest TV networks in the region to go HD for the first time on My-HD and Arabsat. The My-HD bouquet of channels will shortly expand with 9 HD Rotana Channels 5 of which do not exist in Standard definition (SD) today bringing the total number of My-HD channels to 41 premium channels including 35 in HD.

 

With the best of Rotana channels on My-HD, Cliff Nelson, CEO, My-HD said, “We will launch the initial four channels to customers during the holy month of Ramadan. This will be followed by the addition of other new and exclusive channels by the end of September 2013. Our partnership with Rotana reinforces the proposition of My-HD to deliver “a luxury everyone can afford”; this strategic alliance will definitely boost our audience reach and help us take the High Definition experience to the maximum number of households in Middle East”.

 

He further added, “Our goal is to offer the best and complete High Definition experience to millions of viewers and we are thankful to add the Rotana HD channels to our existing line-up in time for the Holy month of Ramadan”

 

A range of channels covering Movies, Drama, General Entertainment and Music will be launched by Rotana on My-HD in this first phase. While some of the popular channels will be; Cinema, Khalijia, Afflam, and LBC, My-HD’s existing subscribers will get the additional channels at no extra cost.