Through the partnership, Omantel will be offering its customers the flexibility to choose the plans as per their viewing preferences.
Omantel, the integrated Telecommunications Service provider in the Sultanate of Oman, has announced its collaboration with TOD – BeIN’s Over-The-Top (OTT) platform for sports and entertainment. This strategic alliance positions Omantel to offer its customers exclusive access to a wide array of sports and entertainment content from TOD, in line with its vision to enrich digital content offerings and elevate the viewing experience.
The partnership encompasses a diverse range of sports content, including popular tournaments such as the UEFA Champions League, Premier League, Ligue 1, La Liga, Formula 1, Tennis Championships, and NBA competitions. Additionally, customers will enjoy over 50,000 hours of premium entertainment content in Arabic, Turkish, and English, available through TOD.
Under the agreement, Omantel empowers its customers with the flexibility to select plans tailored to their viewing preferences. Options include TOD Mobile for on-the-go content consumption on handheld devices, TOD package for multi-device access including smartphones and large screens, and TOD 4K for enthusiasts seeking ultra-high-definition football matches with Dolby Atmos sound on supported devices.
Commenting on the deal, Saleh Mahmood Al Maimani, Caretaker General Manager Core Telco, said: “We’re excited to announce our partnership with TOD, marking a first in Oman’s telecom industry. This collaboration significantly offers a variety of sports and entertainment content available to our customers. It’s a testament to Omantel’s dedication to delivering wide solutions and playing a key role in advancing Oman’s digital landscape.”
John Paul Mckerlie, Vice President of Marketing and Sales, TOD, added: “We are pleased to establish this partnership with Omantel. This collaboration allows us to further our reach in the country and offer unrivalled sports and entertainment. With interactive timelines, match highlights, watch-from-start features, and 4K matches on supported plans and devices – our range of offerings guarantees a second-to-none user experience for all of our viewers.”
The timing of the partnership coincides with TOD’s lineup of sports and entertainment content for the Holy month of Ramadan. Among the highly anticipated offerings is the Ramadan Gulf Original series Zaman Al Ajaj, directed by Jasem AlMuhanna and featuring acclaimed actors such as Jassim Al Nabhan and Hussain Almahdi. The platform also boasts a variety of Original and acquired shows, cooking programmes, blockbuster movies, and culturally oriented kids’ programming, providing a comprehensive Ramadan viewing package for fans and families.
By offering such diverse and compelling content, the collaboration between Omantel and TOD marks a significant milestone in Omantel’s quest to deliver cutting-edge services and enrich the digital entertainment landscape in Oman, ultimately enhancing value for its customers and shaping the future of entertainment consumption.
