The launch of the six-episode dramedy, 'The Fashionista', will premiere exclusively on OSN+ on January 9, 2025, with episodes dropping weekly.
OSN+ marked the launch of its first original Kuwaiti mini-series, The Fashionista, with a celebration at the Sheikh Jaber Al-Ahmed Cultural Center (JACC) in Kuwait on January 7. The event, held two days before the series’ official premiere on January 9, attracted VIPs, celebrities and key influencers from the region for an exclusive screening of the show’s first episode.
Held at Kuwait’s largest cultural and opera venue, the evening provided a sneak peek into the world of The Fashionista, showcasing themes of ambition, rivalry and the high-stakes nature of social media fame. The event was attended by some of Kuwait’s most stylish figures, including stars such as Jamal Al-Radhan, Lulu Al Mulla, Bibi Alabdulmohsen, Fay Fouad, Ascia, Mohammad Abbas, Mohammed Mirza, Zainab Youssef Shabaan and Noora Alobeide. The series’ creator, executive producer, and writer, Yousef Al-Qenaie, along with producer Sheikha Al Sabah and director Ahmed Abd Elwahed, were also present to celebrate the series’ debut.
During the event, Lulu Al Mulla said: “This is an unforgettable night for us all. The premiere of The Fashionista is more than just a celebration – it’s a proud moment for the Gulf’s vibrant social media scene. With Yousef Al-Qenaie’s unique storytelling, the series effortlessly shines a light on our culture, our aspirations and the complexities of fame. I’m thrilled to share this evening with the incredible cast and crew, and I can’t wait for audiences to experience it.”
Bibi Alabdulmohsen, who plays Nour, added: “It’s an honour to celebrate here in Kuwait, where the series was filmed. Audiences will love the wit, style and unexpected twists of The Fashionista, as we delve into the characters’ lives. This show resonates deeply and highlights the incredible creativity and talent of our region.”
Sharing her thoughts on the series, Shaikha Al-Sabah, CEO of NCIG Studios and Executive Producer stated: “This mini-series reflects the dedication of an outstanding production team and a talented cast, brought to life through the creativity of OSN+ and NCIG Studios. Every detail was carefully refined to perfect the story, and each episode builds with excitement, delivering unexpected twists. Thank you to everyone who turned this vision into reality.”
Premiering exclusively on OSN+ on January 9 and available on OSNtv Yahala at 8 PM KSA time, The Fashionista follows Maryam, a determined self-help enthusiast who sets her sights on becoming an influencer. While her original goal to inspire others starts with noble intentions, her quest for fame quickly spirals into a world of digital drama, rivalry, and ambition.
Joe Kawkabani, CEO of OSN, commented: “At OSN, we pride ourselves on delivering quality, premium productions and the launch of The Fashionista, our first Kuwaiti mini-series, is the perfect example on how we continue to uphold that standard. This production is a testament to our commitment to telling stories from the region, for the region, reflecting the vibrant and diverse culture and talent that define the Gulf and showcase the unique perspectives of our community.”