In an attempt to counter piracy, pay-TV operator OSN has launched an internet-enabled satellite receiver and recorder in Egypt. The receiver/decoder comes with full 3D and HD capabilities. The launch is supported by Cable Network Egypt (CNE), a long-term partner of OSN in the country. OSN Plus HD provides a digital video recorder (DVR), allowing […]
In an attempt to counter piracy, pay-TV operator OSN has launched an internet-enabled satellite receiver and recorder in Egypt. The receiver/decoder comes with full 3D and HD capabilities. The launch is supported by Cable Network Egypt (CNE), a long-term partner of OSN in the country.
OSN Plus HD provides a digital video recorder (DVR), allowing Egypt-based viewers to pause and record live television for the first time. Video-on-demand (VOD) with premium movies, TV series and children’s entertainment is also a feature of the new service.
With much of OSNs Arabic programming being produced in Egypt, the shift by the company to bring in 3D, HD and On Demand entertainment is expected to catalyse the countrys pay-TV industry, particularly by curbing television piracy and creating new opportunities for the creative sector to produce compelling content that is also tailored for HD viewing.
“Egypt is set to become one of the largest and fastest growing markets for the television industry. As home to some of the most powerful content, Egyptian television is an inspiration for all. The launch of OSN Plus HD is a strategic and long-term growth initiative of OSN in Egypt, and we thank Cable Network Egypt for their continued support,” said David Butorac, CEO, OSN.
“A marquee platform of our network, OSN Plus HD draws on the possibilities of the Internet and is the result of our significant investments in the most advanced technologies.”
The investment will also see OSN expand its retail presence in Egypt. Currently its retail footprint comprises 13 malls in Cairo, Alexandria, Mansoura and Hurghada, plus eight showrooms across the country.
Dr Magdy Abbas, General Manager, Cable Network Egypt (CNE), added: “Egypt is at the heart of the Arab world’s entertainment industry with our talented professionals making a mark globally. In the growth of our creative industries, the pay-TV sector has played a significant role. At CNE, we are committed to bringing the best television experiences to the country through partnerships with international leaders who leverage the power of technology.
“OSN has been a longstanding partner of CNE and is at the forefront in addressing viewers’ needs. We are confident that OSN will continue to play an integral role in driving the growth of the pay-TV industry in Egypt, by minimising the adverse impact of piracy and investing in Egyptian content and talent.”
