From the $16bn additional OTT revenues in 2019, SVOD contributed $12bn.
Global online TV episode and movie revenues reached $83bn in 2019, climbing from $67bn in 2018 and up by $50bn in 2017, according to a report by Digital TV Research.
From the $16bn additional OTT revenues in 2019, SVOD contributed $12bn. SVOD’s share of OTT revenues reached 58% in 2019, up from 41% in 2015. SVOD revenues were $48bn in 2019.
From the 138 countries covered, the top five commanded 72% of the global revenues by 2019. OTT revenues exceeded $1bn in 13 countries in 2019.
Commenting on the report, Simon Murray, Principal Analyst at Digital TV Research, said: “The US added $8bn in revenues in 2019 – half of the global additions, with China up by $1bn.”