Physique TV has announced a strategic media partnership with sports event management company Super Sports to showcase sporting events in and around the UAE. Commenting on the partnership, Peter Einstein, General Manager of Physique TV said: Our aim in Physique TV is to effect interest and motivation towards our audience to live an active and […]
Physique TV has announced a strategic media partnership with sports event management company Super Sports to showcase sporting events in and around the UAE.
Commenting on the partnership, Peter Einstein, General Manager of Physique TV said: Our aim in Physique TV is to effect interest and motivation towards our audience to live an active and healthy lifestyle. Our partnership with Super Sports highly supports this objective and we are delighted to be dealing with an organisation that manifests our core vision.
Physique TV is available on multiple platforms including Arabsat via My-HD platform, IPTV distribution through du and elife in the UAE, Intigral in Saudi Arabia, and Ooredoo in Qatar.
Warren van der Merwe, Managing Director of Super Sports added: With Physique TV, we are hoping to spread the word about the events and programmes Super Sports offers and invite all those who are interested, no matter what your age or ability to come and try a new sport or improve on your current abilities. This is an exciting venture for Super Sports to team up with Physique TV and look forward to a mutually beneficial partnership and one that will last for many a season.
Founded in September of 1998, Super Sports has grown to be one of the largest Dubai based companys offering Professional Sports Coaching and Sports Event Management Services to the UAE residents. Super Sports held the GO SPORT SUPER SERIES consists of 13 races such as open water swims, triathlons, aquathlons and road runs. This series has attracted nearly 5000 athletes per season and plays an integral part for many people living in the UAE to plan their competitive and fitness programmes around these races.