In the multi-platform, multi-format media world, the products Quantel is bringing to IBC Content Everywhere MENA give the artist the ability to work at any resolution for any device. That includes creating content at 4K resolution for ultra-HD television and for the cinema. Quantel has even added 8K capabilities, ready for the coming of NHKs […]
In the multi-platform, multi-format media world, the products Quantel is bringing to IBC Content Everywhere MENA give the artist the ability to work at any resolution for any device.
That includes creating content at 4K resolution for ultra-HD television and for the cinema. Quantel has even added 8K capabilities, ready for the coming of NHKs Super Hi-Vision system, also on show at IBC Content Everywhere MENA. The capabilities extend from these ultimate resolutions to whatever screen size the job demands.
“It is all about customer choice, said Steve Owen, Marketing Director of Quantel.
The mantra what they want, when they want it and how they want it is an essential part of the industry going forward.
The challenge lies in making great content affordably and effectively, he added. That is our customers priority so it is ours, too.
Quantel acquired Snell, the image processing and infrastructure company, a year ago. Owen pointed out the importance of the MENA market to both companies: It is a growing market for both Quantel and Snell.
We have a long and successful relationship with IBC, he said. We want to take advantage of the new opportunities to engage with the market that the IBC brand provides, in the more focused format of the Content Everywhere initiative.
What will drive the industry forward is great content but you have to be able to produce that content quickly and efficiently. Quantel is one of the worlds greatest innovators in content creation, and will bring exciting technology to IBC Content Everywhere MENA.
IBC Content Everywhere will be held in the Madinat Jumeirah, in Dubai, 20 22 January 2015.
