In 2024, STC Groups brand value increased by 16% to $16.1bn, maintaining its standing as the most valuable telecom brand in the Middle East.
STC Group has been recognised as the third strongest telecommunications brand worldwide in the 2024 Brand Finance Telecom 150 Report.
The annual report, developed by Brand Finance, the independent brand valuation consultancy, ranks the top 150 telecom brands based on their Brand Strength Index (BSI). This index evaluates key factors such as resilience, customer perception and brand engagement to determine the strongest brands in the industry. STC Groups high ranking underscores its ability to foster trust, enhance customer relationships and maintain a competitive edge.
Mohammed R. Abaalkheil, Vice President of Corporate Relations at stc group, commented: “At STC Group, we dont just keep up with changewe stay ahead of it. Our brand strength stems from this relentless pursuit of innovation, ensuring our customers always have access to cutting-edge, trusted digital solutions. By anticipating trends and shaping the future of connectivity, we empower individuals, businesses, and communities to thrive in a rapidly evolving digital world. This recognition reaffirms our commitment to pushing boundaries, redefining possibilities, and delivering best-in-class technology with excellence and reliability.”
