GAMR plans to expand the sector’s position regionally and internationally and draw in more investments as part of its Vision 2030 plans.
Salman Al-Dosari, the Minister of Media and Chairman of the Board of Directors of the General Authority of Media Regulation (GAMR) of Saudi Arabia, officially launched the strategic vision and identity of the authority following the Council of Ministers’ approval for the reorganisation of GAMR.
The newly unveiled strategy aims to position GAMR as a leader in the media sector within the Kingdom, elevating its influence at both regional and international levels. The overarching goals include enhancing the investment appeal of the media sector and optimising the efficiency of Saudi personnel, as reported by the Saudi Press Agency.
The strategy is crafted with a mission to amplify the media sector’s contributions to the gross domestic product (GDP), aspiring to achieve a target of SAR 47bn ($12.53bn) by the year 2030. Recognising the sector’s inherent potential, the strategy emphasises seizing opportunities to diversify the national economy and bolster the non-oil GDP in Saudi Arabia.
Notably, the Council of Ministers, in September of this year, endorsed a new regulation governing GAMR. Under this regulation, GAMR is now entrusted with the comprehensive development, regulation, and supervision of the entire media sector. This encompasses bolstering infrastructure, upgrading media content, and fostering the contribution of the media economy to the GDP. These initiatives align with the overarching objective of propelling the media sector to a pioneering and responsible role, delivering valuable, transparent, and reliable content in line with the ambitious Saudi Vision 2030.
