The seventh edition features the participation of 560 athletes and 63 teams from 15 Arab countries, competing across eight sports until February 12.
The seventh edition of the Arab Women Sports Tournament (AWST) 2024 has witnessed an expansive media coverage partnership with Sharjah Broadcasting Authority (SBA), in a significant stride towards promoting women’s sports in the Arab world. Recognised as the largest women’s sports event in the Arab world, the tournament commenced on February 2 and will continue until February 12.
Functioning as the official media sponsor of the tournament, Sharjah Broadcasting Authority is delivering comprehensive coverage across its television and radio channels, along with advanced digital platforms. This integrated approach ensures that viewers across the region can witness all the live action as it unfolds on the field.
Equipped with the latest technologies and media tools, the dedicated team from the broadcasting authority is providing in-depth coverage throughout the tournament. Sharjah Sports Channel, Sharjah Sports Channel 2, and Sharjah Sports Radio are broadcasting the competitions, and the Maraya app offers a convenient mobile option for live viewing. The coverage extends beyond the games, featuring exclusive interviews with players, coaches, officials, and behind-the-scenes glimpses.
Mini studios, strategically set up for events and matches, are seamlessly connected to the main studio, offering analyses, opinions, and insights into the tournament. Live broadcasts adhere to the highest international television transport standards, utilising specialised broadcast vans. Beyond showcasing the athletic prowess of Arab women, the broadcasting authority aims to inspire greater participation in sports among girls and women in the region.
As the tournament unfolds, Sharjah Broadcasting Authority stands at the forefront, providing a dynamic and engaging perspective on the triumphs, challenges, and inspiring stories evolving on the field. The coverage not only captures the essence of the games but also emphasises the broader impact of sports on the lives of women in the Arab world.