Subscribers of services including Vodafone RED and ADSL packages will be able to enjoy special offers and exclusive premium content on Shahid VIP during 2020-2021.
MBC Group has announced an exclusive partnership between its VOD platform, Shahid, and Vodafone Egypt – allowing customers to view premium Shahid VIP content at no additional cost.
Vodafone Egypt users who qualify for Shahid VIP access will be able to enjoy a host of premium content, including Shahid Originals, Shahid Premieres, the latest Arabic-language films and TV series, live TV channels, along with international offerings courtesy of Disney, Marvel, FOX, ABC Studios and more.
This new incentive first underwent a successful trial in March, after being released to 200,000 customers using direct billing via the “Ana Vodafone” smartphone app.
Meanwhile, Shahid’s service has also been made available via Vodafone Plus, which attracted over 14,000 subscribers of the Vodafone Plus – Shahid data bundle during the month of Ramadan alone.
Shahid is also planning to unveil further offers with Vodafone Egypt, including for Vodafone RED subscriber, ADSL customers, as well as various data packages via Vodafone Plus. The partnership extends into 2021.
“We are always on the lookout for partnerships with businesses that can contribute to and support providing exciting additional services for our customers,” said Mohamed Abdallah, Vodafone Egypt’s Consumer Business Unit Director. “Video on demand (VOD) is the future of entertainment, and we’re excited to be part of the drive to expand on the country’s digital transformation.”
Luis Duran, Director of Distribution and Business Development, Shahid, added: “With the significant enhancement of our Shahid VIP service, added to investment in our leading Arabic content offering, we are constantly looking to expand our strategic partnerships to make Shahid VIP accessible to users on the go, anytime and anywhere. Our partnership with Vodafone as a leading telecom operator in Egypt demonstrates the appetite in the market for premium video entertainment and we look forward to bringing exciting digital content to Vodafone subscribers in the months and years ahead.”
