The episodes center around the theme of sustainability and the cities of the future.
The Company Films, a film production agency, has partnered with Abu Dhabi TV, a prominent entity within Abu Dhabi Media Network (ADMN), to embark on a pioneering television series focused on the vital theme of sustainability.
This strategic alliance between The Company Films and Abu Dhabi TV signifies a momentous step in the landscape of sustainability and future cities, as these industry frontrunners unite their creative forces to present a compelling series. The 13-episode documentary series will delve into Abu Dhabi as a Smart City, showcasing entities and individuals contributing to sustainable practices, environmental consciousness, and innovative solutions for a brighter future within the emirate.
Commenting on the deal, Rajeev Thottippully, Founder of The Company Films, said: “We are thrilled to embark on this inspiring journey in collaboration with Abu Dhabi TV and help bring to surface the topic of sustainability. Together, we aim to spotlight the paramount importance of the subject through the power of visual storytelling.”
Lauren Blackwell, Senior Producer and Project Lead, added: “To be able to research and share the stories in this series has been an incredible opportunity. The culture in Abu Dhabi has always been about creating a better and more sustainable future for their society – that is their legacy. This series shows the amalgamation of that legacy with cutting-edge technology, making Abu Dhabi a pioneer in the space of Smart City technology. Beyond that, their commitment towards a greener and more sustainable way of life is truly admirable.”
Eissa Saif Al Mazrouei, Chief Content Center Officer at Abu Dhabi TV, stated: “We are proud to collaborate with The Company Films to develop this ground-breaking sustainability series. This project reflects our dedication to creating content that not only entertains but also educates, fostering a more sustainable future for viewers in the UAE and the broader region. Additionally, this partnership will pave the way for an elevated public media landscape through the creation of engaging educational and informative content tailored to all community segments. At Abu Dhabi Media Network, we remain steadfast in our commitment to fostering growth across broadcast, digital, and print media platforms and reinforcing our position as a leader in the media industry.”
The 13-episode series will explore various facets of sustainability, including technology, food security, innovative architecture, and AI. Each episode aims to captivate audiences, sparking conversations and inspiring positive change.
The collaboration between The Company Films and Abu Dhabi TV seeks to merge creative storytelling with a conscientious message, bringing forth a series that resonates with audiences globally. The partnership aims to raise awareness, provoke thoughtful discussions, and incite action towards a more sustainable and eco-conscious world.
The series is set to illuminate screens with its thought-provoking content, blending artistic vision with a strong commitment to driving meaningful change.