Three winners will train on the production sets of MBC Studios and Shahid as part of the partnership.
TikTok has launched its first filming competition in collaboration with MBC Academy. To take part in the competition filmmakers from the Middle East and North Africa will have to produce a 60-second original short film and publish it on TikTok using the hashtags #FilmOnTikTok and #
The short films will be judged across three main categories: best film, best actor and best cinematography with ten users being shortlisted by content creators from the Tiktok’s Creators Academy. Participants will get nominated based on their originality, creativity, and high-quality production of their short-film. MBC Academy will then choose one winner across each category. These three winners will get the opportunity to train on an MBC upcoming production that will be featured later on all MBC platforms. In addition, they will get the chance to learn the practical aspect of filmmaking with a real production crew.
The winners will be announced during a live event, hosted on the @MBCacademyME TikTok page.
Speaking about the collaboration, Rami Zeidan, Head of Video and Creative at TikTok MENA said: “We’re excited to start off the New Year with a filmmaking competition that really digs deep into creativity, enabling our growing pool of users in the MENA region to showcase their production and acting talent. TikTok is a platform for anyone looking to express themselves through our easy to use tools, and with this competition, we are offering yet another platform to discover the region’s top talents.”
He added: “We’ve all been through an uncertain year and with the majority of filming events being cancelled or postponed, the #FilmOnTikTok competition will bring the industry together to celebrate the region’s most authentic, unique and creative content.”
Also commenting on the competition Executive Director of MBC Academy and MBC Talent, Jana Yamani: “We are excited about our partnership with TikTok for this competition. We believe amazing talents have emerged on Tiktok, highlighting it is the platform to showcase creative talent. Our job is to offer these users a platform to take their abilities to the next level and help them tell their stories across the group and beyond. While we will only have 3 winners as part of this competition, we look forward to seeing what the UAE community has to offer and we might end up seeing many participants in future MBC projects as trainees or talents.”
Participants may submit one or more short movies as long as they have a TikTok account and use the correct hashtags while adhering to the TikTok community guidelines.