Asia Satellite Telecommunications Co. Ltd. (AsiaSat) announced that Pride East Entertainments (Pvt.) Ltd. of India has signed a new agreement for C-band capacity on AsiaSat 4 to deliver three Indian free-to-air satellite channels serving audiences in the North Eastern region of India and across the country. ‘News Live’ is a 24-hour news and current affairs […]
Asia Satellite Telecommunications Co. Ltd. (AsiaSat) announced that Pride East Entertainments (Pvt.) Ltd. of India has signed a new agreement for C-band capacity on AsiaSat 4 to deliver three Indian free-to-air satellite channels serving audiences in the North Eastern region of India and across the country.
‘News Live’ is a 24-hour news and current affairs satellite channel broadcasting in Assamese and English languages. ‘Rang’ offers Assamese, Hindi and English language entertainment programmes, whereas ‘Ramdhenu’, a new satellite channel, broadcasts music and lifestyle programming in Assamese, Hindi and English languages.
“We are pleased to join AsiaSats satellite fleet to expand our services in North Eastern India in particular, but also to the entire country and across the region. Through AsiaSat 4s coverage, we are excited to introduce our television services to a larger South Asian audience group across AsiaSat 4s region-wide C-band footprint,” said Caushiq Bezboruah, CEO of Pride East Entertainments (Pvt.) Ltd.
“AsiaSat warmly welcomes Pride East Entertainments to AsiaSats South Asian channel neighbourhood,” said William Wade, president and CEO of AsiaSat. The three channels are now available free-to-air on AsiaSat 4 in C-band with the following reception parameters:
Orbital Location : 122°E
Transponder : C14H
Frequency : 4164.11 MHz
Polarisation : Horizontal
Video Format : MPEG-4, DVB-S
Modulation : QPSK
Symbol Rate : 5.037
