There is a 13% increase in TV viewing ratings among all households in the UAE since the World Cup started, according to UAEs television audience measurement system, tview. A 10% rise in reach in the 2am to 4am time slot was observed, which is being attributed to the FIFA 2014 World Cup. A comparison of […]
There is a 13% increase in TV viewing ratings among all households in the UAE since the World Cup started, according to UAEs television audience measurement system, tview. A 10% rise in reach in the 2am to 4am time slot was observed, which is being attributed to the FIFA 2014 World Cup.
A comparison of the first 11 days of June with the second 11 days of June (after the World Cup began) showed that there is a 7.4% decrease in movie viewing and a 6% decrease in series viewing. Overall, the entertainment genre is the biggest loser of viewers, showing a 10% decrease.
Badayi Bungalow on Asianet Middle East has been the most viewed show among South Asians, attracting more than 43,000 viewers.
Seven of the top 10 watched movies by Arabs in the Arabic language were on the Rotana channels while the other three Arabic language movies were on MBC Bollywood. 19 of the top 20 movies most watched movies by Arab audiences in English were on MBC2. Fantastic Four was the top English movie of the week while the top Arabic movie on Rotana was Hareem Kareem.
Six of the top 10 drama series watched by Emiratis were on Abu Dhabi Al Emarat with Elayn Al Youm topping the charts.
