Moving an event online can seem overwhelming, but making it happen is often more beneficial than expected.
Just when we were getting to the point when we had invited many of the regional speakers to the table and wanted some new hands on deck, the virtual conference phenomenon took off. And yes, although I agree some of you may have attended too many of them and are perhaps experiencing some form of fatigue, I have had the opportunity to explore a whole new world of speakers and bring them to our regional audiences in ways in which we couldn’t before.
With no flights, hotels and visas to be worried about, virtual conferences have helped us focus on the topic at hand and given us a beautiful opportunity to cast our net wide and invite experts from across the world to share their experiences with our audiences. This is especially true for topics related to OTT services, where global players have been ahead of the curve. Listening to their journeys is likely to inspire us in new ways. Virtual conferences have also given international audiences on the supplier and vendor side the chance to hear about the challenges unique to this region, and I can tell you that some of them are already doing something about it.
BroadcastPro has seized every opportunity that has come its way, and the digital world has helped us bring a raft of new speakers to our virtual conferences, with fresh perspectives and new ideas. Keeping that in mind, watch out for the second edition of our virtual MENA OTT conference, scheduled for September 21-22.
This, of course, does not take anything away from physical events, which have a charm of their own. On November 16, BroadcastPro ME will host its Summit and Awards at the Westin Mena Seyahi. If you have done something exceptional and innovative, I urge you to take a look at the BroadcastPro Awards website, which is up and running.
In the meantime, this issue sums up some of the panel discussions we had at the last virtual BroadcastPro tech summit. Happy reading!
