This suite of solutions provides advanced super aggregation capabilities, monetisation features, an enhanced user experience, and actionable data and analytics.
Irdeto has announced its participation at the CABSAT 2024 event, showcasing its cutting-edge streaming aggregation platform, Irdeto Experience. This platform empowers pay-TV, telco, and streaming operators in the Middle East and North Africa (MENA) region to elevate their video services through enhanced management, control, and enrichment capabilities.
The Irdeto Experience suite of solutions leverages open-source platforms and embraces diverse device ecosystems, enabling operators to accelerate deployment processes while ensuring compatibility across various devices. Seamless integration across managed platforms like Android TV and RDK, as well as unmanaged ecosystems including Android, Tizen OS, WebOS, and iOS, ensures speed, efficiency, and security.
The platform facilitates streamlined operations, offering support for super aggregation of global and local apps, unified search and discovery, and personalised recommendations.
Operators can maximise revenue streams through comprehensive advertising solutions, targeted campaign strategies, and versatile business model capabilities.
Irdeto Experience expedites deployment with pre-integrated solutions for managed platforms like Android TV and RDK.
Additionally, Irdeto Experience prioritises security, providing 360-degree content protection, support for managed and unmanaged devices, and certification. The platform also offers advanced data & analytics tools, enabling operators to gain valuable insights into consumer behaviour and content performance. With the ability to utilise consumer insights and adapt strategies accordingly, Irdeto Experience empowers operators to optimise their video platforms and unlock revenue potential.
Andrew Bunten, COO of Video Entertainment at Irdeto, said: “Irdeto Experience capitalizes on the growing consumer demand by providing a cohesive and streamlined operational framework for video service providers. This goes beyond mere content delivery—it enhances the viewer experience with a contemporary UI/UX, seamless app integration for super aggregation, tailored recommendations, and stringent content protection.”
