The latest innovative SaaS tools showcased at NAB Show will add the velocity, visibility, and control essential for optimizing content lifecycles and content ROI across multiple platforms, geographies and business models.
At the NAB Show 2024, MEDIAGENIX will demonstrate how broadcast networks and cable operators can optimise content strategy, accelerate their go-to-market, and monetise streaming platforms effectively. From April 14 to 17, the company will showcase various technologies in West Hall, including strategic planning, AI-optimised ratings prediction, collaborative title management, and automated FAST and VOD implementations. Additionally, MEDIAGENIX will share multiple announcements and be available for interviews to discuss hot topics relevant to the industry.
Emmanuel Müller, Managing Director Americas at MEDIAGENIX, said: “At NAB Show, we plan to demonstrate just how easy it is to introduce any content provider into the world of streaming using automation. As viewers continue to embrace free ad-supported over-subscriber models, cable companies stand to drive higher ARPU with ad revenue from the ad-supported streaming TV bundles they own. For cable operators looking to stabilize subscribers and generate new revenue streams, offering new streaming and on-demand apps viewable across TVs, phones, and tablets will be key. MEDIAGENIX’s platform supports cross-device linear and streaming content models, helping cable companies deliver premium programming anywhere, anytime, on any device.”
The showcased SaaS tools at the NAB Show will provide velocity, visibility, and control to optimize content lifecycles and ROI across various platforms and geographies. These include Ratings Artist; FAST Scheduling Artist; Title Management; Strategic Planning; BI Studio; and VOD Scheduling.
As MEDIAGENIX expands its FAST automation and VOD offerings into new markets and customer segments globally, it continues to drive innovation and insight as a leader in streaming content technology and operations.
MEDIAGENIX’s Chief Product & Marketing Officer, Ivan Verbesselt, will be available for interviews to discuss several hot topics including cord-cutting, OTT business models, content recommendation strategies, and challenges in delivering video at scale.
Stand W2066
