Amagi and Olyzon to transform CTV advertising with AI formats
The initiative focuses on "in-content" ad formats aimed at engaging viewers beyond traditional ad breaks, including overlays and L-band, which come with Olyzon's exclusive demand.
The initiative focuses on "in-content" ad formats aimed at engaging viewers beyond traditional ad breaks, including overlays and L-band, which come with Olyzon's exclusive demand.
Through this collaboration, Turkish advertisers will gain access to TVekstra’s LG CTV inventory, backed by ArabyAds’ data-driven marketing technology and measurement solutions.