Creating interactive content helps increase viewing times and even further data capture, while helping to influence how the rest of the consumer's viewing experience will unfold, says Ian Sharpe, CEO ...
“While everyone gets into firefighting mode when problems arise, as a regional industry, we have collectively failed to learn any lessons from past instances,” says Hasan Sayed Hasan of Master ...
There’s no doubt that the media industry is going through tumultuous change, but good content continues to be sought-after by both media houses and viewers alike.
Nick Pearce-Tomenius is Sales and Marketing Director at Object Matrix.With hybrid workflows that are able to apply the advantages of both cloud and on-premise platforms, media ...
Vijaya Cherian, Editorial Director, BroadcastPro ME.I dont know about you but grocery shopping or meandering through traffic and waiting endlessly for a parking spot so I ...
David Spencer, Commercial Director MENA, FreeWheel.New year is a time for new beginnings and infusing new energy to existing ideas. 2019 heralds a new chapter for ...
Neil Sharpe, Director of Product Marketing at Friend MTS.When it is prioritised by rights holders and television platforms, content theft can be stopped with subscriber watermarking ...
Peter Chave is Principal Architect at Akamai.One of the most valuable commodities today is viewer attention. From broadcasters to advertisers, everyone with a message is competing ...
Karim Sarkis, CEO, Sync Media.AI is the answer to all of humanitys problems or the end of civilisation, depending on whom you ask. Sounds like ...
The month of IBC is often a time of change and looking forward to the future, looking back at another Ramadan passed helps suggest what may lie aheadIt is, of ...
The broadcast market is witnessing an unusually large movement of human resources, not just on the international front but regionally as well. When you see people who have almost become ...
