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Snap partners with Qatar’s GCO to launch first AR Academy in MENA

February 26, 2025

More than 300m people use AR on Snapchat and more than 85% of daily users in the MENA region interact with Lenses every day.

Snap Inc. sets up ‘Majlis Snap for Content Creators’ in Saudi Arabia

Snap Inc. expands AR investment in MENA

by Staff Reporter

February 20, 2025

At this year’s Web Summit Qatar 2025, guests will walk through an immersive AR journey, showcasing the evolution of Snap’s AR.

Snap Inc. empowers brands to connect like Snapchatters this Ramadan

by Staff Reporter

February 14, 2025

Snapping has evolved for brands—by engaging through chat, camera and creators, they can build an authentic presence and drive accelerated ROI.

Snap Inc. sets up ‘Majlis Snap for Content Creators’ in Saudi Arabia

by Staff Reporter

November 25, 2024

Majlis Snap for Creators will provide hands-on support, educational programs, and collaborative opportunities designed to nurture and grow the local talent that thrives on the platform.

Snap Inc. names Abdulla Alhammadi as Managing Director in Saudi Arabia

by Staff Reporter

July 15, 2024

Alhammadi will take on the new role to spearhead growth in KSA as the brand commits to increasing investment across the Kingdom.

Snap invites guests to attend Web Summit Qatar 2024

by Staff Reporter

February 24, 2024

Leading creators will join Julie B, Head of Talent Partnerships in EMEA to share their experiences and tips for growing on Snapchat, from monetising creativity to launching successful businesses and ...

Snap Inc. MENA appoints Rasha El-Ghoussaini as Head of Agency

by Staff Reporter

January 17, 2024

El-Ghoussaini's role will involve cultivating relationships across the agency ecosystem, engaging with leadership, and building capabilities across the networks.

Snap Inc. empowers MENA creators with new financial incentives and features

by Staff Reporter

November 23, 2023

Both seasoned and budding creators can leverage the platform's newest features, transforming it into a substantial income source.

87% of KSA consumers watch more video on phones than previous year: Snapchat

Snap Inc. and Saudi’s Ministry of Culture to provide augmented reality training

by Staff Reporter

April 19, 2023

The workshops will promote AR as a tool for creative expression and skill development in the thriving Saudi creative industries.

Snapchat rolls out over 100 Ramadan shows

by Staff Reporter

March 24, 2023

Snapchat has partnered with broadcasters, digital publishers and creators across the Middle East and North Africa region to bring shows to its platform.

Snap partners with MMS to launch lenses for ‘Saudi Idol’

by Staff Reporter

February 15, 2023

Available on the visual messaging app, the lenses give Snapchat users a chance to get up close and personal with their favourite singing stars.

FIFA launches World Cup in-flight, in-ship media rights tender

Snap selects four regional developers to create AR lenses for football fans

by Staff Reporter

November 18, 2022

MENA Augmented Reality developers invite Snapchatters to celebrate the football season through immersive lenses.

BeIN Sports collaborates with Snap Inc.

by Staff Reporter

September 10, 2022

BeIN's football highlights will be available on the Discover tab for Snapchat users in the MENA region.

Snapchat announces 70 shows for Ramadan 2022

by Staff Reporter

April 5, 2022

Snapchat has launched the new shows in partnership with broadcasters, digital publishers and creators across the MENA region.

Snap to launch Creator Studio in Riyadh

by Staff Reporter

November 2, 2021

Saudi Arabia will be the second location globally to house a Snap Creator Studio.

Zadi Hobeika rejoins Snap Inc. as Product Marketing Lead in MENA

by Staff Reporter

September 28, 2021

Hobeika has rejoined Snap Inc. after being part of the team that launched Snap in MENA in 2017.

Snap appoints Julie Bogaert as Head of EMEA Talent Partnerships

by Staff Reporter

September 15, 2021

Tony Ghazal, Snap’s Dubai-based Lead for Talent Partnerships in MENA, will work alongside Bogaert and report to her.

Snap Inc. announces new content deals with global broadcasters

by Staff Reporter

June 15, 2020

Kevin Hart, Catherine Hardwicke, Anthony Anderson and Bunim/Murray Productions are among those who will create original scripted and unscripted shows exclusively for Snapchat’s mobile-first audience.

Omnicom Media Group MENA rallies ‎media owners to support partner charities

by Staff Reporter

April 30, 2020

Backlite Media, Digital Tree, DMS, Elevision Screens, Eye Media, Future Tech, Group Plus, Maddict, MMP, ReachMENA and Snap Inc. have offered free media space to promote various charities.

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