Sony Archives - BroadcastPro ME

Sony Electronics introduces camera tracking system for virtual production

The camera tracking system OCELLUS 'ASR-CT1' will be exhibited at the NAB Show 2025 in Las Vegas.

FOMEX 2025 returns to Riyadh for third edition on February 19

February 17, 2025

The event offers a platform for networking, enabling professionals to forge strategic partnerships and explore collaborative ventures.

Sony empowers Kuwaiti female content creators through Alpha Femme initiative

by Staff Reporter

November 12, 2024

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The Alpha Femme series in Kuwait brought together leading female content creators to share their knowledge and expertise with aspiring creators.

New school of thought

by Vijaya Cherian

November 7, 2024

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BroadcastPro ME takes a tour of the cutting-edge studio at the Higher Colleges of Technology’s Yas campus, integrated by Advanced Media Trading. This state-of-the-art facility promises to ignite creativity and ...

What caught my eye at IBC2024

by Paul Mongey

October 16, 2024

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Paul Mongey, a DoP based between Dubai and the UK, arrived at IBC with a shopping list. With an emphasis on enhancing collaboration for international clients, he explored cutting-edge technologies ...

Sony to launch latest version of Virtual Production Tool set

by Staff Reporter

September 9, 2024

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This latest version of the Virtual Tool Set will be on display at IBC 2024

Sony Pictures promotes Ravi Ahuja to President and COO

by Staff Reporter

March 7, 2024

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Ahuja will also continue to oversee the company’s TV business in his elevated role.

Advanced Media expands presence with new showroom in Riyadh

by Staff Reporter

March 1, 2024

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Advanced Media has moved to a larger location adjacent to its previous space, in response to growing demand and to facilitate the hosting of larger events and training sessions.

Sony Pictures Television Studios promotes Lauren Stein to Head of Creative

by Staff Reporter

November 10, 2023

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Prior to Sony, Stein was at Chernin Entertainment, where she served as senior vice president of drama development.

Sony Pictures Networks India and Zee Entertainment conclude merger agreement

Sony – Zee merger delayed

by Staff Writer

October 3, 2023

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Completion of the India merger pushed to the end of 2023.

IBC 2023 attracts 43,065 attendees from 170 countries

by Staff Reporter

September 19, 2023

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In 13 exhibition halls, more than 1,250 exhibitors showcased leading-edge technology across a wide range of media sectors.

Sony releases two new Alpha 7C series cameras

by Staff Reporter

September 1, 2023

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Sony Releases Two New Alpha 7C Series Cameras Including the Alpha 7CR with 61MP High-Resolution Sensor and the Alpha 7C II with the latest still image and video performance Dubai, ...

Massimo Dolce joins TAG Video Systems as Sales Director for EMEA region

by Staff Reporter

August 27, 2023

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During his career spanning over three decades, Dolce has held positions at EditShare, NewTek/VIZRT, Imagine/Harris, Sony, and Rohde & Schwarz.

EditShare upgrades storage and workflow platform for New York’s Retro Report

EditShare delivers two storage networks to UAE clients

by Staff Reporter

March 24, 2023

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MBC Group and a division of the Dubai Government tapped Editshare for storage networks

Sony launches ultra-wide FE 20-70mm F4 G zoom lens

by Staff Reporter

January 19, 2023

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The new FE 20-70mm F4 G will be available in the Middle East and Africa region from February 2023.

Sony’s AI technology to transform entertainment in 2023

by Staff Reporter

January 16, 2023

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AI investments are designed to meet the growing demand for personalisation and increased digitalisation in online gaming and OTT in the region, as well as deliver an optimised experience for ...

Sony releases Venice Extension System 2 and Venice 2 firmware update

by Staff Reporter

September 9, 2022

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The Venice Extension System 2 is an updated version of the original Venice Extension System and will be showcased for the first time at IBC 2022 in Amsterdam at the ...

Nevion launches media orchestration platform VideoIPath

by Staff Reporter

August 26, 2022

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Nevion will also demonstrate its solution at IBC 2022 at Sony’s booth.

Google, Sony, Lawo, Blackmagic and others return to IBC 2022

by Staff Reporter

August 15, 2022

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There are also several companies that will debut at IBC this year including XRoadMedia, Castr, Ai-Media and Igalia.

Zee Entertainment promotes Adil Memon and Souha El Assal

by Staff Reporter

June 6, 2022

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Previously, Memon led the content and marketing verticals for the MENA region as Vice President of content and marketing, whereas El Assa worked as Associate Director.

Sony launches F4 wide-angle power zoom G lens

by Staff Reporter

March 24, 2022

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The FE PZ 16-35mm F4 G will be available from the end of April 2022 in the Middle East and Africa region.

Sony promotes Carrie Ferman to EVP & Head of Strategy and Operations

by Staff Reporter

March 20, 2022

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Ferman will lead operational strategy with a focus on analysing and implementing operational processes, procedures, and structure.

Sony Pictures TV to acquire production company Industrial Media

by Staff Reporter

March 4, 2022

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Industrial Media CEO Eli Holzman will join SPT as president of nonfiction entertainment, reporting to Ravi Ahuja, Sony chairman of global television studios and SPE corporate development.

Advanced Media announces details of three-day digital cinema workshop

by Staff Reporter

March 3, 2022

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Those interested in learning about the latest technologies, trends and solutions in digital cinema, broadcast and video can register individually for each workshop.

Sony offers mentorship programme regional volggers

by Staff Reporter

March 1, 2022

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Sony is aiming to empower regional vloggers with equipment designed to inspire creativity.

Brainstorm releases Suite 5

by Staff Reporter

February 16, 2022

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In addition to being featured at NAB 2022, Brainstorm Suite 5 will be available on March 1.

Breaking the mould with ‘The Red Ape Family’

by Vijaya Cherian and Sarah Nathan

February 7, 2022

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An NFT-starring sitcom – conceived, designed and produced in Dubai – has gone viral online and made $1m even before its official screening. BroadcastPro ME, in an exclusive interview with ...

Sony announces A7 IV with 33-megapixel sensor and 4K 60 video

by Staff Reporter

October 26, 2021

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Sony Alpha 7 IV comes with hybrid autofocus with improved speed, and AI-based real-time eye autofocus.

A new level of performance with Volucam 245D60 from IO Industries

by Staff Reporter

October 14, 2021

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IO Industries will present its new Volucam 245D60 model at CABSAT 2021.

Sony Middle East & Africa launches World of Film campaign

by Staff Reporter

September 21, 2021

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Additionally, Sony will be running a filmmaking competition as part of the campaign.

A new dimension

by Vijaya Cherian

September 20, 2021

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Iraq’s Al Sharqiya Group, known for its news and general entertainment channels, recently built and kitted out a brand-new TV studio complex in Erbil. In an exclusive interview with BroadcastPro ...

Panasonic, Ross, Canon, and Sony latest to announce withdrawal from NAB 2021

by Staff Reporter

September 14, 2021

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Avid, Adobe and Blackmagic Design have also already pulled out of the show.

Sony Middle East & Africa announces compact FE 14mm F1.8 GM ultra-wide lens

by Staff Reporter

April 25, 2021

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The newest addition to Sony’s E-mount lens lineup is available in the Middle East and Africa markets as of April 2021.

Disney signs deal to stream ‘Spider-Man,’ other Sony films after Netflix

by Staff Reporter

April 22, 2021

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The agreement covers new Sony films that debut in theatres between 2022 to 2026, that includes Marvel’s ‘Morbius,’ Brad Pitt-thriller ‘Bullet Train’, and more.

Sony announces new live production switcher XVS-G1

by Staff Reporter

April 21, 2021

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The XVS-G1 will be available in the Middle East and Africa from Q3 of 2021 onwards.

Sony Middle East & Africa introduces three new G lenses

by Staff Reporter

March 29, 2021

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The FE 50mm F2.5 G, FE 40mm F2.5 G and FE 24mm F2.8 G will be available in the Middle East & Africa from April 2021.

AT&T to sell Crunchyroll to Sony’s Funimation for $1.1bn

by Staff Reporter

December 10, 2020

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The purchase price for the transaction is $1.17bn subject to customary working capital and other adjustments, and the proceeds will be paid in cash at closing.

Sony expands its cinema line with FX6 full-frame professional camera

by Staff Reporter

November 18, 2020

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The new camera features a 10.2 MP full-frame back-illuminated Exmor R CMOS sensor that delivers a 15+ stop wide dynamic range with high sensitivity and low noise.

Advanced Media and Sony to showcase Sony A7S III at IN5 Media in Dubai

by Staff Reporter

October 5, 2020

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The seminar will be conducted by Jacques Crafford, Sony Alpha Ambassador from South Africa.

Sony acquires Nevion

by Staff Reporter

September 30, 2020

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This investment will enable Sony to build a much closer relationship with Nevion and lead to the delivery of more integrated solutions.

Sony launches new camera series for digital cinema production

by Staff Reporter

September 2, 2020

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Sony will be releasing and shipping this next addition to the range, the FX6 camera by the end of 2020.

MBC’s Shahid now available across all mainstream smart TV brands

by Staff Reporter

August 31, 2020

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Now, consumers purchasing a new smart TV from Sony or TCL will receive a complimentary subscription to Shahid’s premium content offering, Shahid VIP.

Sony announces new solution for high-quality live streaming and video calls

by Staff Reporter

August 26, 2020

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The solution is compatible with 35 Sony camera models including Alpha 9 II, Alpha 9, Alpha 7R IV, RX100 VII and Digital Camera ZV-1.

Sony unveils redesigned Bravia 4K HDR BZ40H series of professional displays

by Staff Reporter

August 24, 2020

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The BZ40H series features an advanced IP network connection (wired/wireless LAN) and supports Crestron Connected, Extron IP Link system, or can easily integrate with other typical central control systems.

WarnerMedia may sell streaming service Crunchyroll to Sony for $1.5bn

by Staff Reporter

August 19, 2020

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Crunchyroll has three million subscribers globally and more than 70m registered users.

Sony announces new camera with enhanced remote features and HDR workflows

by Staff Reporter

July 16, 2020

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The compact HD camera provides 1080/60p HDR capabilities, while global shutter three 2/3” CMOS image sensor system enables high sensitivity and low noise.

Sony to launch new digital camera in Bahrain

by Staff Reporter

June 1, 2020

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The ZV-1 will be available in June 2020 for an introductory price of approximately $749.

Sony introduces two compact 4K 60P cameras with IP connectivity

by Staff Reporter

April 22, 2020

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The SRG-XP1 and SRG-XB25 support full IP-based operation utilising a single network cable, cost-efficient set-up for power supply, image distribution and camera control.

Review: Sony PXW-FX9 XDCAM 6K

by Staff Reporter

April 19, 2020

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Dubai-based DoP Stephen Moro explores the various features of Sony PXW-FX9 XDCAM 6K full-frame camera system and whether it lives up to expectations.

Sony establishes $100m COVID-19 global relief fund

by Staff Reporter

April 4, 2020

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Sony also announced that employees will be able to provide their support through a matching gift programme that is scheduled to be offered to its 110,000 plus employees worldwide.

Sony BRAVIA 4K TVs to come embedded with Shahid app

by Staff Reporter

March 22, 2020

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Apart from that, the new Sony BRAVIA Android TV buyers will also get free Shahid VIP subscriptions.

Sony launches PXW-FX9 full-frame 6K sensor camera in Dubai

by Staff Reporter

January 19, 2020

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Hany Bartella, Head of Media Sales and Alister Chapman, DoP, talk about the camera's unique features and why it is attracting end-users in the MENA market.

Sony and Verizon demo 5G usage in live sports production

by Staff Reporter

December 9, 2019

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The test showed potential for remote production teams to be located anywhere, regardless of where the game takes place with untethered cameras using 5G’s instant wireless connectivity.

Uday Sodhi discusses SonyLiv’s Middle East journey

by Staff Reporter

September 3, 2019

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Indian premium video-on-demand service SonyLiv made its first foray outside its home country to launch in the Middle East. In an exclusive interview with BroadcastPro ME, Uday Sodhi, Business Head-Digital, ...

Advanced Media inaugurates first showroom in Saudi Arabia

by Rachel Dawson

August 20, 2019

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Based in Coral Centre, Al Taawon, Riyadh, the 240sqm showroom will include equipment suited for videography, photography and cinematography, and begin with 12 staff members.

IABM appoints new board members

by Staff Reporter

July 16, 2019

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IABM board members, who serve two-year terms, chart the overall strategy of the organisation, help direct IABM activities and are responsible for its policies.

Nevion and Sony enter partnership to provide IP broadcast production solutions

by Staff Reporter

July 1, 2019

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To reinforce this partnership, Sony will also become a leading investor in Nevion by acquiring a minority stake in the company through a share purchase agreement.

Public Television Service’s future roadmap with Sony

by Staff Reporter

June 15, 2019

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Sony will be exhibiting its products at BroadcastAsia 2019 at booth #4N4-01, Level 4 Suntec Singapore, from 18 20 June.

The Mediapro studio launches with an investment of 200M in new global content

by Staff Reporter

March 20, 2019

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2019 will see The Mediapro Studio create, produce and distribute 34 series in Spanish and English with a global reach.

Sony VENICE High Frame Rate will come up to 4K 120fps

by Staff Reporter

February 7, 2019

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Sony has upgraded the capabilities of motion picture camera system, VENICE, by introducing High Frame Rate (HFR) shooting, advanced remote-control functionalities and Cooke/i3 and Zeiss extended metadata support, as part ...

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