Rise in prices for Netflix basic and premium plans
The changes come as Netflix continues to ramp up its monetisation efforts on the platform.
The changes come as Netflix continues to ramp up its monetisation efforts on the platform.
A price rise in its ad-free options will nudge more subscribers to the standard plan with ads where commercials rake in more revenue per user.
Current subscribers will see the price changes starting April 18, while new subscribers will begin at the new price points.