YouTube Archives - BroadcastPro ME

Netflix surpasses 200m paid subscriptions

While often positioned as rivals, YouTube and Netflix increasingly collaborate rather than compete.

Roxy Cinemas screens ‘Don’t Look Down’ on UAE youth smartphone addiction

January 16, 2025

'Don’t Look Down' serves as a wake-up call for society, urging collective efforts to tackle smartphone addiction and foster a healthier, more mindful relationship with technology among the next generation.

Quickplay launches Shorts tool to transform OTT engagement

by Staff Reporter

January 7, 2025

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Quickplay Shorts products are available in both AWS and Google Cloud (GCP) marketplaces.

CTV drives major changes across the advertising landscape

by Terry Kane

December 20, 2024

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Streaming television presents an immense opportunity for marketers, both globally and here in the Middle East.

Du to discontinue offering ITV Choice from August 20

ITV content to stream on YouTube

by Staff Reporter

December 13, 2024

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ITV will showcase some of its most popular content on YouTube with full episodes of shows across all genres. The new partnership also enables ITV to sell the advertising around ...

YouTube TV signs deal with Disney to restore channels

YouTube touches one billion daily hours of video consumption

by Staff Reporter

December 12, 2024

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Sports and children’s programming dominated the YouTube TV landscape in 2024.

SVOD subscriptions to hit 1.5bn by 2026: Digital TV Research

Prime Video leads among top 10 SVOD services: Parks analysis

by Staff Reporter

November 13, 2024

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Prime Video and Netflix emerged as the top two streaming leaders in the USA, respectively, maintaining their market position from 2023.

YouTube tops among CTV platforms in UAE, Saudi Arabia & Qatar

by Staff Reporter

October 22, 2024

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Viewership of YouTube on CTV grew in May 2024, reaching more than 2.5 million people in the UAE, more than 12 million people in Saudi Arabia, and more than 600,000 ...

Mipcom reveals MIP Innovation Lab programme

by Staff Reporter

October 4, 2024

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The event will bring together key players from over 60 international companies for a series of talks, summits, networking events and demonstrations.

Red Sea Fund 2024 invites applications for production cycle

BBC Storyville and BBC Eye announce new film ‘Life and Death in Gaza’

by Staff Reporter

September 16, 2024

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The film will also be available in Arabic on the BBC News Arabic YouTube channel.

EURO 2024: Record breaking viewership but the fight against sports piracy isn’t over

by Cameron Andrews

August 1, 2024

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The piracy of live sports broadcasts is causing harm to the global sports ecosystem, especially for major events like EURO 2024.

‘Fnjan’ podcast episode with Yasser Al Hazimi tops global YouTube charts as most-watched

by Staff Reporter

May 14, 2024

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Fnjan podcast featuring Yasser Al Hazimi Becomes Most Watched Podcast Episode on YouTube Globally

Building resilient broadcast infrastructure in an evolving media landscape

by N Nomani

April 16, 2024

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The broadcast industry is undergoing a massive transformation marked by a shift from traditional television and radio to digital media and online streaming platforms. Amidst the continuous influx of new ...

From script to screen

by Kalyani Gopinath

April 4, 2024

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Making waves in the digital drama scene, Egyptian filmmaker Tarek Nasr, the creative force behind hits like 'The Giza Killer' on Shahid, opens up to BroadcastPro ME about his content ...

Podeo onboards Saudi Arabia’s first English podcast ‘The Mo Show’

by Staff Reporter

March 18, 2024

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The Mo Show now available on Podeo, Apple Podcasts, Spotify, Anghami, YouTube, imo, and wherever listeners get their podcasts.

YouTube announces special edition of ‘Hekayat YouTube’

by Staff Reporter

January 31, 2024

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The first episode of 'Play it Forward with YouTube' will be released tonight, January 31.

CommScope ties with du to launch next-gen set-top box solution

by Staff Reporter

January 10, 2024

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The set-top box is pre-integrated with Microsoft PlayReady, Widevine, Verimatrix, providing users with access to a complete array of premium live TV, on-demand, and OTT services, including YouTube, Amazon Prime, ...

YouTube reveals AI-powered tools to empower creators globally

by Staff Reporter

September 22, 2023

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At its Made on YouTube event, the company reveals that YouTube Shorts has now climbed to over 70bn daily views from more than 2bn signed-in users every month.

Samsung Electronics records surge in multi-television sales per household in MENA

by Staff Reporter

September 21, 2023

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Samsung has launched exclusive offers across its MENA eStores to celebrate the growth.

BeIN Sports earns YouTube’s Diamond Creator Award for surpassing 10m subs

by Staff Reporter

September 13, 2023

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BeIN Sports previously garnered 79m cumulative views on its YouTube channel during the FIFA Arab Cup Qatar 2021.

Court ruling over blocking Youtube in Egypt set for September 20

YouTube introduces new feature ‘Samples’ to find artists and new music

by Staff Reporter

August 16, 2023

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For artists, the Samples tab provides another way to find a new audience and build a community on YouTube.

SRMG and Billboard launch new global platform for Arab artists

by Staff Reporter

June 22, 2023

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Billboard Arabia will introduce Billboard’s iconic franchises to the MENA market, including Music Awards, Charts, Arab Music Week, Women in Music, and much more.

Tracking Ramadan 2023 trends

by Heba Korayem

June 5, 2023

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Ramadan is a standout period in MENA media entertainment, when we see some of the finest productions in the region showcased. Heba Korayem, an expert in the Arabic content market ...

YouTube’s advertising revenue to reach $30.4bn in 2023: WARC

by Staff Reporter

May 25, 2023

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More than 1bn hours of video are watched every day on YouTube globally, according to the report.

Online video advertising revenue to reach $2.3bn by 2027 in MENA: Omdia

by Staff Reporter

May 23, 2023

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According to the report, with 2.7m subscribers, Shahid VIP is the leading Arabic video-on-demand service.

XP Music Futures and YouTube partner to support music industry of Saudi Arabia

by Staff Reporter

May 3, 2023

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This collaboration between XP Music Futures and YouTube will provide aspiring musicians with an opportunity to showcase their talent and connect with both a local and a global audience.

Warming up to cloud technologies

by Staff Reporter

March 27, 2023

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Are cloud technologies receiving a warmer reception from companies today? Are we seeing greater cloud adoption within various areas of expertise, and how will this improve broadcast operations and workflows ...

YouTube TV raises price to $72.99 per month

by Staff Reporter

March 17, 2023

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Current subscribers will see the price changes starting April 18, while new subscribers will begin at the new price points.

YouTube in talks to offer third-party video subscription services: Report

YouTube CEO Susan Wojcicki steps down

by Staff Reporter

February 17, 2023

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YouTube's chief product officer, Neal Mohan, will be the new head of YouTube.

YouTube removes 5.8m channels in Q3 2022

by Staff Reporter

December 30, 2022

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The number of channels removed in Q3 2022 increased by 1.8m compared to Q2, representing a growth of 46%.

YouTube launches video and podcast series in Arabic

by Staff Reporter

December 7, 2022

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The series aims to shed light on the journey and aspirations of content creators from the MENA region.

FIFA Arab Cup Qatar opens tender process in MENA for media rights

YouTube teams up with BeIN Sports for FIFA World Cup Qatar 2022

by Staff Reporter

November 21, 2022

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BeIN Sports will share longer-form videos recapping each match's goals and critical moments on their official YouTube channel as part of this partnership.

Rise Studios appoints new MD for Digital Content and Development

by Staff Reporter

November 8, 2022

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Former Google and YouTube executive Diana Baddar will bring two decades of industry experience to Rise Studios.

YouTube launches Primetime Channels

by Staff Reporter

November 3, 2022

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Primetime Channels will feature shows and movies along with trailers, behind-the-scenes footage and cast interviews.

Alphabet reports $4.04bn in revenue for YouTube ads in Q1

YouTube names Leo Olebe as Head of Gaming

by Staff Reporter

October 20, 2022

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Olebe will report to Tara Walpert Levy, YouTube’s VP of Americas, who oversees content partnerships.

YouTube announces new ways for creators to make money

by Staff Reporter

September 21, 2022

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Over the last three years, YouTube has paid creators, artists and media companies more than $50bn.

OTT video delivery: Challenges and aspirations

by Sarah Nathan

September 20, 2022

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OTT transformed the digital landscape for brands, content creators and broadcasters – and the pandemic transformed OTT. A recent roundtable, hosted by BroadcastPro ME in conjunction with Edgio (formerly Limelight), ...

YouTube appoints new CBO, following departure of Robert Kyncl

by Staff Reporter

August 31, 2022

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Kyncl will be replaced by Google President of global customer solutions Mary Ellen Coe.

YouTube plans to launch channel store for streaming services

by Staff Reporter

August 16, 2022

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The platform has been in the works for at least 18 months.

Media convergence and its many facets

by Sarah Nathan

August 15, 2022

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As media houses straddle the worlds of linear and OTT, understanding what media convergence entails on the technical, infrastructural and business levels is increasingly important. In conjunction with Red Bee ...

APAC online video revenue to hit $73bn by 2027: MPA

by Staff Reporter

July 28, 2022

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In 2022, the APAC SVOD sector (excluding China) is expected to grow by 25% year-over-year to $12bn.

Saudi Arabia requests YouTube to remove inappropriate ads

by Staff Reporter

July 24, 2022

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GCAM and CITC have pointed out that YouTube has posted advertisements directed at its users in the Kingdom.

YouTube Shorts completes one year in MENA

by Staff Reporter

July 8, 2022

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In April 2022, Shorts containing content sampled from long-form videos generated over 100bn views.

Spending on video ads online grew to $5.5bn in Q1 2022: MediaRadar

by Staff Reporter

June 25, 2022

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The online video ad spending for YouTube increased by 57% from Q4 2021 to Q1 2022.

YouTube ad revenue jumps to $8.6bn in Q4 2021

by Staff Reporter

February 2, 2022

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Overall, Alphabet reported $75.3bn in revenue for the quarter, and $257.6bn for the year.

Susanne Daniels exits role as YouTube’s Global Head of Original Content

by Staff Reporter

January 19, 2022

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The departure is the result of YouTube cutting back on its slate of original programming.

Game changer

by Vijaya Cherian and Nusrat Ali

January 17, 2022

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‘Eish Al Tahdi’ (Live the Challenge) is a brand-new gaming championship that launched on SBC last month and aims to woo the Kingdom’s youth back to traditional TV. Created by ...

Zeasn launches smart TV solution Whale OS Turnkey 2.0

by Staff Reporter

January 11, 2022

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Additionally, Whale OS has completed all integration work with the world's top streaming apps.

Roku and Google ink new carriage agreement to keep YouTube on streaming platform

by Staff Reporter

December 9, 2021

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Roku's deal with YouTube TV ended in April and Roku pulled the app off its platform as a result.

ThinkSmart launches creative content hub in Dubai

by Staff Reporter

December 7, 2021

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It also intends to provide stimulating spaces for those who prefer to work away from home or the office.

YouTube launches fund for short-form video creation in MENA

by Staff Reporter

December 5, 2021

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The creator fund in MENA will help support the next generation of mobile creators on the platform following the launch of the Shorts feature in July.

YouTube becomes title sponsor of VidCon Abu Dhabi 2021

by Staff Reporter

November 27, 2021

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Tickets are on sale for the VidCon Abu Dhabi event, which will feature local and international digital superstars.

YouTube relaunches YouTube Batala

by Staff Reporter

October 30, 2021

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Dedicated to the MENA region, YouTube Batala spotlights Arabic-speaking women creators.

YouTube TV and NBCUniversal sign new carriage deal

by Staff Reporter

October 3, 2021

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YouTube TV users will still have access to channels that include NBC, Bravo, CNBC, Universal kids and more.

Serie A to stream some matches on YouTube in MENA

by Staff Reporter

August 17, 2021

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The backup deal with the online video sharing service will end in case the league seals a deal to sell its pay-TV licenses in the region.

YouTube Q2 ad revenue hits $7bn

by Staff Reporter

July 28, 2021

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Alphabet has reported $61.88bn in revenue for Q2, a 62% increase from the previous year, and a net income of $18.52bn.

YouTube Shorts launches in the UAE

by Staff Reporter

July 13, 2021

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The feature is currently being rolled out on the Android and iOS versions of the YouTube app.

Orange Egypt ad for Ramadan 2020 ranks No. 2 on YouTube Ads Leaderboard

by Staff Reporter

June 22, 2021

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The top 10 ads on YouTube’s global ad leaderboard for 2020-21 have generated more than 635m global views to date.

YouTube launches kids app in Arabic for MENA users

by Staff Reporter

April 6, 2021

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The app offers diverse content and a range of parental controls so that every family can customise their experience based on their preferences and interests.